Desktop-down design is so painfully dated and damaging to user experience

There’s of course, some cases where design for desktop-first is essential, but friends, when you’re designing a responsive website, you have to give mobile so much more attention.

Check out this chart from StatCounter:

Now imagine starting with desktop, or worse, not even considering mobile. I hate saying “mobile” too, because a small screen does not equal a mobile device—it could mean anything. As I explain in my recent talk, there is so much fragmentation in device and viewport sizes, that picking just a couple is futile, but at least targeting the smallest viewport is a good place to be.

I’m telling you, when you do that, you will 100% improve how your website works for everyone, and that’s the most important thing.